About Us

A family tradition,
with a story all its own.

For generations, jewelry has been part of Abraham Sahdo's world. He grew up in a family of jewelers, surrounded by the craft and the quiet discipline it demands. Yet his own path first led him elsewhere, into five years of cancer research, where precision, patience and an extraordinary attention to detail became second nature.

When Abraham returned to jewelry, he discovered that the two worlds were not so far apart after all. Both asked him to look closely, to understand the smallest details and to pursue an answer until it was right. Today, nearly 25 years into his jewelry career, those qualities remain at the heart of his work. The microscope may have given way to the loupe, but the eye behind it remains the same.

It was never just a name.

L&L was born from the two names closest to Abraham and Miray's hearts: Leah and Laetitia, their daughters.

What began as a family name became the name of a jewelry house, carrying with it something deeply personal. It is a reminder that L&L was built not simply around a love of jewelry, but around a love of family, and that the two have always been intertwined.

You will find that sentiment in one of the smallest details of an L&L ring. Each is stamped “Lots of Love,” a tribute to Leah and Laetitia and a quiet expression of what the family hopes accompanies every piece that leaves the house.

Where the
making begins.

At L&L, a piece of jewelry is never simply selected and sent on its way. It begins with understanding.

For a custom creation, Abraham may begin with a sketch, a stone, an old piece of jewelry or nothing more than an idea. He listens to what a client has imagined, what they want the piece to express and what matters to them, then works alongside them to give that idea its form.

Each custom piece is created in-house in New York, with Abraham personally involved in its making. The result is a process as considered as the jewelry itself, and a piece that could belong to no one else in quite the same way.

Start Your Custom Piece

At L&L, a piece of jewelry is never simply selected and sent on its way. It begins with understanding.

For a custom creation, Abraham may begin with a sketch, a stone, an old piece of jewelry or nothing more than an idea. He listens to what a client has imagined, what they want the piece to express and what matters to them, then works alongside them to give that idea its form.

Each custom piece is created in-house in New York, with Abraham personally involved in its making. The result is a process as considered as the jewelry itself, and a piece that could belong to no one else in quite the same way.

The years are measured
in more than jewelry.

Nearly 25 years have passed since Abraham returned to the craft he grew up around. In that time, L&L has become part of engagements, weddings, anniversaries, milestones and the quieter occasions that matter just as much.

There are clients who first came to choose an engagement ring and returned for their wedding bands. Those who came back years later for an anniversary. Those who entrusted L&L with a family piece and watched it become something new.

These relationships are among the greatest privileges of the business. They are also what allow a family jewelry house to become part of other families' stories.

And the story continues.

Today, Abraham and Miray remain at the heart of L&L, continuing to shape the house with the same care that has defined it from the beginning.

The collections have grown. So has the world of L&L. Yet the principles remain familiar: an exacting eye, genuine craftsmanship, open conversation and the belief that jewelry becomes most meaningful when it is made with the person behind it in mind.

From one generation to the next, from one milestone to another, L&L remains what it has always aspired to be: a jeweler people know, trust and return to.

And on every ring, a small reminder of where it all began.